Senior man holding a pack of toilet paper, buying groceries at checkout counter in a supermarket, interacting with cashier

How to Implement Healthy Benefits and OTC Solutions to Grow Your Business

Success in the grocery industry involves staying on top of several ever-shifting factors, from popular products and customer behaviors to technological advancements. One rapidly growing trend is the use of healthy benefits and over-the-counter (OTC) benefits cards. OTC solutions that integrate with grocery store software allow customers to use their OTC grocery cards to purchase…