Senior female cashier scanning groceries of a customer at checkout counter in a supermarket, with a senior man pushing his shopping cart and waiting to pay for his groceries

7 Grocery Store Loyalty Program Mistakes and How to Avoid Them

Grocery store loyalty programs have become an essential part of grocers’ business strategies. A loyalty rewards solution integrated with grocery store software helps grocers compete with stores selling lower-priced private label brands and big box stores that evolved into supermarkets. A well-designed loyalty program increases basket sizes, strengthens customer relationships, and incentivizes future purchases. However,…